Why Leadzai is the Ultimate Digital Marketing Solution for SMEs

Leadzai is here to help you easily navigate the world of online advertising. Uncover the amazing benefits that our app brings to your business!

When to start advertising online.

By now you have probably been managing your business for a while and created an audience for your social media accounts. Yet, you feel as if you could get through to more potential customers if you started advertising your product/service online to achieve more engagement, bookings or downloads.

What is a Lead — and why is it important for your business

For our first blog post published after our rebranding, we will start telling you more about the concept our company was renamed after: Leads!

Understanding your customer’s journey

As we’ve mentioned before, knowing your customers is very important. If you want to advertise online you should know who your potential client is, their habits, age, gender and even some personality traits. Only that way will you be able to craft the right message and place it in the right communication channels.

Understanding the different generations

Earlier this week we shared a post on our social media on how Generation X spends more time on their smartphones than Millennials, which may be a surprise for many people. That is to say that people aged between 38 and 53 are spending more hours on their phones than those aged between 22 and 37.

Tips on how to use email marketing to your advantage

Email has been around for several decades now and with it came email marketing. Simply put, email marketing is a widely used strategy for sending promotions and useful information via email to your client base.