4 Quick Tips to Write Online Ads That Work

In this article, you will learn four techniques to create ads that gain more customers. Let's get started!

3 tips on how to structure your website.

Websites these days are pretty much the face of a business. When you say your company’s name, those who are interested in knowing more about your service or product will probably Google it and try to find out what there is online about it, which means that your website should clearly show what you do and why people should choose you over your competition.

3 tips for managing expectations and bad comments on social media

Having a brand or a company is never easy, and having a presence on social media is essential but can actually make it even harder. Social media accounts are a great way to showcase your brand’s personality, build an audience and create a community that shares the same interests. However, when dealing with people there will always be someone criticising your brand, whether they had a bad experience or just because they are really opinionated.

12 Mistakes You’re Making on Your Website (and how to avoid them)

Our Performance Team recognised the recurrent in many business websites and we addressed how you can avoid them in this article. Read it now!

3 Tips For Customizing Your Ads To Your Local Target

In the last post, we presented the importance of hyperlocal SEM and the reason why big companies would have a tough challenge customizing their ads to their local target.This is where smaller and local businesses have the advantage as they know more about the location and understand their customers but even them face some challenges.

3 Reasons Why You Should Be Using Hyperlocal SEM

It may seem obvious that boosting your Search Engine Optimization (SEO) rating in a local way is important, but how important is it? Why shouldn’t a company aim for a global presence only? Does hyperlocal Search Engine Marketing (SEM) matter that much?